University and Colleges Admissions Service (UCAS): A British Education Service Provider's Growth with Continuous Diversification*

Details

Case Code : CLBS117
Publication date : 2012
Subject : Business Strategy
Industry :Service
Length : 08 Pages

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Short Case Study Price: INR 100;

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Abstract:

University and Colleges Admissions Service (UCAS) a student admissions service provider in UK since 1994, with continuous diversification into various allied services in admissions spectrum, became the world's largest shared admissions service, by 2009. In UK, higher education continuously evolved to serve the growing needs of students, keeping pace with the domestic, European and International perspectives. UCAS has served the needs of the students and met institutions’ expectations as well.

Issues:

» Higher Education objectives and changes in the industry over a period of time.
» The concept of diversification in service industry.
» UCAS' rapid diversification into allied services promoting continuous growth to the company.

Introduction

University and Colleges Admissions Service (UCAS) a student admissions service provider in United Kingdom (UK) since 1994 and with continuous diversification into various allied services in admissions spectrum, became the world's largest student admissions service provider, by 2009, for higher education. In UK, higher education continuously evolved to serve the growing needs of students and keeping pace with the domestic, European and International perspectives. UCAS served the needs of the students and met the expectations of institutions as well...

Key words:
University and Colleges Admissions Service (UCAS), UK Higher Education, Overseas Education, Diversification, Admission Services

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